Official Master's Degree in Audiovisual Communication and Advertising Contents


The master's degree in Audiovisual Communication and Advertising Contents provides advanced training orientated towards research and professional practice in the field of audiovisual and advertising content in the digital age. Students are trained as professionals in the conception and design of content for all platforms and networks, in audience analysis and services and products.

The master's degree in Audiovisual Communication and Advertising Contents also trains up researchers who can understand the fundamentals of research in audiovisual communication and advertising in relation to communication industries and policies, content and design of products and formats, user behaviours and communication strategies.

Career options

This master's degree is orientated both towards research and towards professional practice: employment niches related to research applied to industry and content production, organisation or consumption, and occupations involving the conception, design and creation of audiovisual and advertising programmes, applications and formats and the management of communication campaigns in all formats. For those interested in academic research, the Master's degree leads into the PhD programme.

The choice of optional subjects will lead students towards employment in research and applied research or in production, creation and management or in policymaking.

Teaching timetable

Onsite classes for UAB official master¿s degrees usually take place in the afternoons, from 15.00 onwards, Monday to Friday. Depending on the semester, there may be classes every day or only some days of the week. As far as possible they are scheduled on two or three days a week

Official UAB

30 places
Classroom-based learning
Credits: 60 ECTS credits
Beginning of the pre-enrolment period 11/01/2019
See the calendar
Pre-enrolment open
Price: €46.11 per credit (EU citizens and non-EU holding a Spanish residence permit). 2019/20 Academic year.
€75 per credit (non-EU citizens who do not hold a Spanish residence permit). 2019/20 Academic year.
Course begins on 14/10/2019
Course ends on 31/07/2020
Faculty: Faculty of Communication Studies
Language: Spanish and English
Coordinator university: Universitat Autònoma de Barcelona

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