Official Master's Degree in Strategic Planning in Advertising and Public Relations

Study guides

Master description

The master's degree in Strategic Planning in Advertising and Public Relations is made up of 6 compulsory modules (50 credits) and a Master Thesis (10 credits). Part of the Master Thesis consists of a work placement with one of the collaborating entities, under the conditions established by the Educational Master Thesis Collaboration Agreement (Conveni de Cooperació Educativa per a la Realització del TFM).

Course begins on

01/10/2025

Course ends on

24/07/2026

Study plan structure

 

 

Type	Credits
Compulsory	50
Master Thesis	10
TOTAL	60

 

 

Subject	Credits	Type
Commerical Communication	10	OB
Emerging Marketing	10	OB
Masters Dissertation	10	OB
Research Methods and Tools	9	OB
Strategic Digital Planning for Advertising and Public Relations	6	OB
Strategic Planning and the Planner	9	OB
The New Consumer	6	OB

 

 

OB: Compulsory