Course in Digital Marketing (Online)

This course focuses in depth on various tools that are used to shape and deploy digital communication products and advertising campaigns within interactive agencies. The sessions are organised like a series of lectures in which the students study highly specific elements. This course is especially recommended for working professionals who are already familiar with the strategic and creative processes but are seeking to brush up on their knowledge.

Contents

Students are taught by professional practitioners in a series of talks to show them the different tools and disciplines specific to interactive digital communication: blog marketing, mobile apps, digital communication technologies, e-commerce, usability, advergaming, etc.

Scholarships and financial aid

Chek all the information in the page for UAB financial aids, grants and calls.

Coordinating centres

Departamento de Publicidad, Relaciones Públicas y Comunicación Audiovisual

Collaborating centres

Double You
Anuntis

Contact

Lorena Martinez Garcia

Phone: 935812865

Programme's Website

http://uabcom.com/estrategia-y-creatividad-digital-online.htm