Master's Degree in Political Marketing: Strategies and Political Communication

Politics is more present than ever, and knowing how to communicate it is essential. It changes everything. The constant and global campaign, new actors, and new scenarios have significantly increased interest in politics. This interest demands new experts in political communication.

It's time to be part of it with the Master's in Political Marketing® Strategies and Political Communication. A program that will train you in the most innovative trends in Compol with an unparalleled learning experience.

The best consultants, the most recognized advisors, prestigious analysts, active politicians, electoral campaign directors, and the most prestigious chiefs of staff await you in our classrooms to provide you with all their professional experience.

With a very practical, dynamic approach and working on real cases, the Master's will give you the tools you need to take Compol to the next level.

Learn to design and create campaigns, political messages, and narratives. Train in speech writing and in reading and interpreting surveys. Prepare to manage reputation and communication crises, to direct candidates and spokespersons. Learn how to run a cabinet and create political strategies.

Learn from the best, of the best.

The Master's in Political Marketing®, the pioneer of political marketing studies and endorsed by the Autonomous University of Barcelona, bets on constant innovation, new techniques, and the challenges of current politics.

If you are passionate about Compol, if you want it to be your future, our classroom awaits you.

- More than 80 sessions to understand and encompass all of Compol
- Expert and international faculty
- Maximum 30 students per class
- Workshops and practices with real cases
- 75% of students get a job upon graduation
- Visits to political parties and institutions

Career opportunities

- Political analyst in parties or media
- Specialist in analysis, surveys, and political scenarios
- Political advisor
- Political consultant
- Communication director in parties and institutions
- Communication advisor and/or consultant
- Advisor in Public Affairs / Lobby
- Specialist in institutional relations
- Social media manager
- Community manager in parties and institutions
- Director of electoral campaign strategy
- Speechwriter, storyteller
- Specialist in spokesperson and candidate training
- Institutional Communication Cabinets
- Private professional company Communication Cabinets
- Political Party Communication Cabinets
- NGO / Foundation Communication Cabinets
- Chief of Staff
- Public opinion studies analyst
- Social researcher

Scholarships and financial aid

Chek all the information on the possibilities for grants and scholarships in the page for UAB financial aids, grants and calls.

Coordinating centres

Instituto de Ciencias Políticas y Sociales

Collaborating centres

Departamento de Ciencia Política y de Derecho Público
Departamento de Periodismo y Ciencias de la Comunicación
ENG/Diputació de Barcelona

Contact

Susana Alcaide Murciano

Phone: 934871076

Additional information

www.icps.cat/docencia

More information