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Universitat Autònoma de Barcelona
Sport Research Institute UAB

2020. Sportbiz Europe

Sportbiz Europe

The UAB Sport Research Institute supportes the first edition of the European Congress on Sport Business #Sportbiz Europe. The congress turned into a meeting place for the sports business sector for two days in Barcelona, ​​at the headquarters of the former Estrella Damm Factory, on October 28/29, 2020.

The event focused on trends in industry, innovation, transformation and the future of the market.

  • SPORTS CAPITAL- Investment trends, blockchain, digital currency, smart capital and expansion
  • DIGITAL TRANSFORMATION- New technologies applied to business, disruptive processes and products, competitiveness and added value
  • FAN EXPERIENCE- Global audiences, artificial intelligence, game day, tickets, analytics and sports facilities
  • INNOVATION AND SPORTS TECHNOLOGY- Sports performance, sports data, sports betting, smart stadiums, entrepreneurship and success stories
  • INSPIRING BRANDS- Sponsorship, featured video, fan content, licenses and rights
  • BROADCASTING- Streaming, OTT, adapted content, new players and global fans